Over the past few seasons, the NBA’s TV ratings are growing exponentially while the NFL is decreasing. Even on big holiday showings.
Christmas Day is a big day for the NBA. When scheduling games, the NBA uses Christmas Day as one of their major platform days to show off some of the biggest games of the season.
According to a few reports, the NBA’s ratings on Christmas Day have increased twenty percent from last year. This year’s NFL primetime showing on Christmas Day decreased from last year’s by nine percent.
A few different factors can be addressed as to why the ratings have changed.
Within the NFL this year, a lot of the political realm was leaked into the broadcasting of games and other headlines. Contrary to popular belief, this didn’t sit well with fans.
In the NBA, while fans weren’t interested in the political campaign, subscriptions for NBA’s League Pass increased as well.
The NBA has become a dominant force in TV with the era of “Super Teams.” Having guys like Kevin, Durant, Steph Curry, Draymond Green, and Klay Thompson playing on the same team can definitely help the cause.
How soon will it be before the NFL makes the comeback fans are looking for? Or is this the NBA’s time to shine?